Speakers

Kathryn is Design & Visual Identity Lead for Guinness, Baileys, Roe & Co and across the beer portfolio at Diageo. In her role she oversees design for the brands. A graduate of Central Saint Martins, she worked agency side in both London and Dublin for 15 years before taking up her current role. She’s an ICAD Past President and served on both the Management and Executive Boards of the organisation. Previously she has been a design judge for The One Club, ICAD and IDI, served on the 100 Archive Past panel and been an ICAD Upstarts mentor. She has contributed articles about design for Grafik, the 100 Archive and spoken at various design events, her work has been published internationally in design books and online blogs. – LinkedIn

Donegal-born Mary Doherty is Managing Director of Red Dog, which she founded in 1993, nurturing the company and maintaining its position as one of Ireland’s leading and respected creative agencies. Her vision and steadfast demand for excellent design has helped drive the creative team forward to becoming an internationally recognised, award-winning creative agency.

Mary has a significant level of expertise in helping brands that are now ready to move on, re-invent themselves or have found that they have simply ‘outgrown’ their current visual and verbal brand identity. Mary has never worked anywhere else as Red Dog was established the morning after she graduated from college and she still lives to their mantra of ‘We are good at what we do because good is never good enough’.  

Mary is on the board of The Institute of Designers in Ireland (IDI) and the Merrion Fertility Clinic, she also sits on a committee with NGO Concern Worldwide which raises funds to highlight the issues around ‘Women of Concern’. She is the newly appointed President of The Institute of Designers in Ireland.

Orla is a creative director at True Story, working with some of Ireland’s best known brands. Orla’s design is based on truth as she always looks to create authentic design that goes right to the heart of the brand, and ultimately seeks to create brands that enrich people’s lives. An award-winning graduate of TU Dublin, her design career spans 20 years, during which she has worked across diverse sectors such as hospitality, tourism, banking and the arts, both in Ireland and in the UK.

A cultural champion, helping creative organisations elevate their profiles to attract talent, clients and acclaim. A self-proclaimed ‘hustle bunny’ with experience in tourism, fashion and design, Boma aims to not only respond to culture but to create it. She is currently the brand & comms and talent manager at design agency, JDO, where she brings her experience to the world of design. – LinkedIn

Street artist, Scientist and passionate about music, Kheireddine started his design career more than 20 years ago at IG Design and spent 11 years at the Brand Union in Paris and New York. He returned to the Paris office as Executive Creative Director where he managed the creation of a huge range of national and international projects across consumer, corporate and retail branding. In 2012, he founded his award-winning design agency, Button Button. He was part of the Cannes Lions Design Jury in 2019.

Kheireddine joined Dragon Rouge in December 2013 as global chief creative officer and was appointed global Co-CEO of Dragon Rouge in 2022. Multiculturalism and an open mind are his watchwords. – LinkedIn

Jennifer Tsai is a renowned Chinese designer – the President and Design director of Proad Design, her design agency established more than 30 years ago. She has won many the international graphic design awards, such as if, Red Dot, and Pentawards. Jenny is closely connected with Red Dot for more than 20 years – from winner to judge to award presenter. She was awarded the first The Pride of Taiwan in 2011 and was selected by the Global Views Magazine to count among The Pride of Taiwan 100 in 2016.

Matthias loves to inspire other people. His interest in the new and unusual drives him. He has been involved with computers since 1988. In 1992 he founded a baseball club, in Austria. In 1994 he wore a VR headset for the first time in Toronto before going online for the first time in 1995 in Columbus (Ohio). Since 1997 he has been active in the advertising industry as a graphic designer & marketeer, and since 2007 as an entrepreneur with his own communications and digital agencies. Creativity – in the sense of creating something new – is the source of everything for him. NFBrands.X – Austria’s first full-service Web3 and Metaverse agency – is the manifestation of all his previous experiences. In addition, as co-founder of NFSneakers.CX, he co-initiated one of the first phygital NFT projects. – LinkedIn

With more than 25 years of experience in the packaging industry, in his role, he sees himself as a privileged spectator of the packaging and design community. Stefano collaborates with global beverage brands and the most prestigious packaging design agencies. Over the years he has collaborated on several projects related to sustainability and circular economy, such as ”RafCycle”, and he is collaborating with “Circular Wine” platform in Italy, and IED Istituto Europeo del Design. – LinkedIn

Eike König is a world-renowned graphic designer and founder & creative director of the Berlin-based creative collective HORT, which he founded in 1994 after spending a year as Art Director at Logic Records. The HORT has always been what the name says: a kind of big and colourful playground. Hort is the German word for an after school care centre –  a place without limits, with absolute openness, great trust and all possibilities. An unconventional place to create – that allows everything and demands everything. What started out as work for the music industry has developed into a multi-disciplinary design studio that works internationally for clients large and small, such as Nike, Universal Music, The New York Times, Volkswagen, Stiftung Bauhaus Dessau, Mousonturm and IBM. Eike’s artistic work is celebrated for its conceptual, emotional, visual – sometimes playful, but always conscious – approach. Eike is also a Professor at the Hochschule für Gestaltung in Offenbach am Main. – Eike’s website